One of the hottest topics in marketing today is the Viral Video. Any social media expert will tell you that there is no specific formula to use in order to achieve the coveted Viral status, but there are a few things you can do to help the process.
Internet Marketing Expert and consultant to Pixel Brothers, Blair Zykan took us through some of the key ingredients that will help guide your video down the viral path. Blair is the Managing Director, Media On-Demand for Allied Vaughn, and has more than twenty five years of experience in executive and marketing management.
Recently Bob Sliga lead a breakfast talk about Color Correction and the edge it gives to a professional television, film or commercial project. He introduced us to the basics of color correction and demonstrated the impact and power of this art form.
With 30 years of color correction experience from short form spots to long form documentaries and feature films, Bob is considered worldwide as a leading specialist in Color. The last 5 years he has been working for Apple developing FinalTouch (predecessor to Apple’s Color) and then Color, after Apple released the product in April 2007.
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Recently, Leah Jones of Natiiv Arts & Media stopped by Pixel to lead a breakfast talk about social media and the skills that every company should have on their radar. She introduced us to Twitter, Facebook, RSS Readers and more.
Leah is a Social Media Coach who honed her skills working at Edelman PR before striking out on her own in 2009. She was joined by the Pixel Brothers Interactive team who introduced the concept of using a Social Network as your company’s intranet.
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